Two CPAs. One standard for how your numbers get treated.
You didn’t start your business to become an expert in cash flow modeling or tax strategy. We did. FF Business Advisors is a boutique advisory and tax firm built to give small business owners the financial leadership they’d get from a seasoned CFO, without the full-time salary, and without being handed off to whoever’s available.
Shaun Fera, CPA: Founder + CEO
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.
Meet the Team
What We Believe
Strategy over scorekeeping
Recording the past is table stakes. Our job is helping you decide what to do next.
Accountability is built in
Milestone-based engagements with defined deliverables. You always know what we’re working on and why.
Boutique on purpose
We take a select number of clients so each one gets real attention. We’re building deep partnerships, not a client count.
Numbers you can act on
Every insight comes with a clear next step — not a report you have to decode.
Who We Work With
We work with service-based businesses, typically generating $500K to several million in revenue, whose owners are ready to use their numbers strategically instead of reacting to them. If you’re scaling faster than your systems can keep up with, that’s exactly where we do our best work.